The goal is to enhance both brand influence and industry visibility, presenting an upward trend, and ultimately increasing online revenue.

平台建站初期做了大量广告投放，营销成本集聚增长，但是带来的品牌效益以及收入增长却呈现反比趋势，急需稳定投入广告项目稳定投放产出比，建设合理高效的⼴告营销体系。

The client's official website is newly established in Western. The core English brand keywords are not directly exposed on the homepage, making it challenging to effectively establish a brand landing point. This hinders gaining trust from shareholders and investment institutions, impacting the progress of the IPO. Urgent action is needed to establish brand information.